Thursday, 10 November 2016

Analysing the interview focus group

Question 1:
Our answers gave us a mixture of preferring to read either a pop or Indie magazine, I think this is due to the target audience concerning ethnicity as we believe our readers would mainly be of colour. We will still be doing R&B as it just reaches just to another side of the age range we studied.

Question 2:
We asked what a reasonable price range for a magazine would be and we got answers from £1.50-£3.99. Averaging this out the ideal price would be around the £2.50, this seems like a realistic selling price.

Question 3:
For the price agreed and averaged, our answers said they would expect to see new information, up and coming artists, a good quality and a good quantity. I think this is highly reasonable and we will take this forward with us to include in our own.

Question 4:
We asked who would be favourable on the front of a magazine concerning gender and we got about an equal vote between male and female, this does depend on the sexuality of the people asked though. Taking this forward, we will use female and males both equally within our magazines.

Question 5:
We asked if we should use attractive models to appeal to our target audience and we got responses of yes as it would draw people in but also not too attractive or slim etc as it can cause a moral panic among the young especially with eating disorders and dangerous measures to look like their idols.

Question 6:
When investigated what stories our target audience would be interested in, we received responses including; a bit of gossip, new information about upcoming artists and just updates in general to do with the music industry.

Question 7:
The most important thing on a magazine to our responders is the main image, for it not to be too bland and to have a good structure. This is so the magazine feels organised and so the reader feels certain with the content.

Question 8:
Our responders said they would be attracted by pull quotes and popular stars on the front of the magazine. We will bare this in mind.

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